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The Content Lab is a proven, 5-step system to take back control of the content you create, make sure it’s effective, get it seen by your current audience AND fresh eyes, and give it a much longer life-span on the internet.

get started today For just $59

i need that system →

Spend less energy and time on throwing everything you’ve got at every platform online – use my proven system to get the results you need and enjoy the creation process again.

We spend about 90% of our time creating content and 10% promoting it.

And that method isn’t working. What good is our content we work so hard on if no one sees it? If there are zero results tied to it? We need to swap how we spend our time and efforts if we want to see real, lasting results. (And not run out of steam from feeling pressured to constantly be cranking out new stuff.)

It’s time to flip this statistic on its head: 

After hours of research, writing, and tweaking, you finally hit *publish* on that new post and think…

“Whew, the hard work’s done!”

as you check your task off your to-do list.

In the world of running a business, content creation has become just one more endless (umm, and maybe even mindless?) task on the long list of responsibilities to keep this thing rolling on forward, full-steam ahead.

But your content isn’t just another piece of the puzzle that makes up your business. It’s more like the photo we reference as we make the puzzle — it keeps us connected to the end goal, and drives us forward with clarity, confidence, and direction...

… if we use it in the right way.

The Content Lab Lab with Jenna Kutcher

“I struggled with how to write my content...

Absolutely loved The Content Lab. I'd really struggled with working out how to write my content in a way to be able to repurpose it, let along how to actually repurpose it. Your course solved these problems for me.”

LORRAINE STONE

We churn our creative gears for hours a week to create this content with care only for it to be seen by maybe 6% of our audience.

Or worse—you know that regular content is a way to connect with your people and leave ‘em with action-packed inspiration and value, buuuut you’re stuck in the paralysis of not knowing exactly what to post or how to get your message out there.

I get it. For years and years, I blogged DAILY because I felt obligated to, but those posts weren’t tied to a result or a purpose. In fact, they were sucking up my time and not getting me anywhere closer to my goals. I’d share a new blog post once on Facebook, and then move on to the next.

OUR FRESH CONTENT LIVES AND DIES WITHIN A DAY.

Those aren’t vanity metrics—they’re actual results, like subscribers, sales, and students.

Results don’t just come from a little call-to-action at the end of your blog post. They come from creating with intention, certainty, and confidence, and you can do that when you have a plan.

It wasn’t until I started creating content with intention and a plan that I started to see REAL results.

The issue is that you’re creating longform content that’s likely pretty awesome, but its shelf life is fleeting because you don’t have a system to share (and re-share) it again and again.

[😱R.I.P. to all the posts you wrote that no one ever experienced.]

So, what if you could spend less time in Content Creation Land and harness that energy into building a process that gives content a longer life to better serve, inform, and connect with your audience?

If you uncracked how to pivot your approach and lean into the whole work-smarter-not-harder fairytale actual-real-life possibility, you could:

Create with the foresight of knowing how one piece can span the different platforms and serve your audience in all the places you want to show up—without creating more work.

Have an action plan that will allow you to create content that moves the needle and drives results with intention and purpose.

Execute a simple marketing plan that will help you get results for 90 days following “publish” through the promotion of ONE piece.

Know how to repurpose what you create and cross over to many different platforms, including: blogging, email marketing, podcasting, Pinterest, Instagram, Facebook, X, Threads, TikTok, LinkedIn, YouTube … basically, every platform available.

Place of Passion

Purpose

and progress,

Get ready for all those feel-good endorphins that come from doing less, but reaping waaay more results.

Can you imagine what it’s like to create content from a 

and then sharing and re-sharing it in a way that feels doable & primes your audience to feel READY and excited when it’s your time to sell?

Mm-hmm. You know that sounds good.

It’s time you waved buh-bye to the endless hamster wheel of content creation, and hopped aboard the less-is-more bus.

Introducing

I’ve packaged up my own simple and strategic content creation methodology that reaps hundreds of thousands of weekly blog page views (and a whole lot of conversions, too)

I’m giving you the exact model for you to turn your content into a well-oiled machine (that practically runs itself).

UH, YES PLEASE!

so that you can take one piece of content, repurpose it 10 different ways, and see results for 90-plus days after publishing.

When it comes to value-packed content that lasts, I want YOU to be in the driver’s seat.

What’s Inside the Lab

What’s Inside the Lab

What’s Inside the Lab

What’s Inside the Lab

Define Your Content

“Content” is maybe the broadest term we could use in this space, because content is anything you create and publish for someone else to consume. If you Tweet, if you post on Instagram, or if you have a podcast, a blog, or a YouTube channel—you are a content creator. But figuring out what content makes the most sense for you, your brand, and your business is what will lead to tangible results.

We kick off by uncovering how content is the key method for educating your audience, inspiring them to take action, serving them with valuable information, and when it’s time, selling your product or service so you can take that education, inspiration, and service to a whole new level. You’ll learn the benefits of creating content for various platforms, my 3 surefire methods for figuring out what the heck to post about, and my go-to (and insanely easy) strategy for planning out my content calendar.

module

01

Outline Your Content

This module will help you strategically and intentionally outline your content (nope, no more “filler” posts just to “get something up” when it’s been all crickets for a while). Outlining your content will equip you with a way to create content that drives actual results in your business through my three signature steps: Goal, Promise, and Action.

I’ll walk you through how to determine the purpose of each and every piece of content, paint a picture of promise for the reader or consumer (aka, what’s in it for them), and end the piece with a next step for them to follow that leads to a natural transition further into your brand. You never want people wondering, “What was the point of that?” or “Now what?” when they consume your content, and with this simple outline, you’ll always create with a broader intention, not just for the sake of creation.

module

02

Create Your Content

Yep, onward to the actual content creation! You likely already have experience with this part, but if you’ve ever faced writer’s block or couldn’t quite figure out how to wrap up a blog post neatly, I’m sharing all my tips and know-how to make your content juicy, value-filled, and actionable for anyone consuming it.

We’ll get into why I firmly believe the trusty 5-paragraph essay format is fully relevant to content creation, plus simple ways to hook readers in the introduction, how to weave value into the bulk of the body, and what to actually say in the conclusion that leaves readers clicking on to the next part of their journey, and that isn’t one of those awkward or abrupt “so longs.” I’m also giving you the headline tips I live by and the 6 major must-dos for better content.

module

03

Promote Your Content 10 Ways

Ever wish you didn’t have to come up with social copy from scratch every time? Want an easier way to curate captions using content that already exists? Wonder if it’s “cheating” to promote your content more than just one time on your platforms? I’ll help you follow a plan and execute a strategy that will allow your content to live on and generate results in the weeks and months to come.

I’m teaching you how to take one longform piece of content (a blog post, podcast episode, or YouTube video) and share it in 10 different ways on your social platforms, from just introducing the piece and teasing small bites of value inside of it, to asking engaging questions based on the piece, sharing pull quotes, pinning it in multiple ways, and more. You’ll have all the permission to reinvent and reintroduce your content in new ways, so you’re not always churning to create social copy from scratch and, instead, utilizing the content you already have in front of you.

module

04

Refine Your Process

Content creation is all about starting small, systemizing, and then working your way up. In this final module, I share my effective strategies for batch working so you can spend less time trying to multitask and more efficient time knocking out a bunch of your content needs in one fell swoop. I’ll also show you how to dig into the data to see what’s working well—and what you can potentially ditch in your efforts. (You know I’m a numbers gal, right?)

When you have a system for working and refining, you’ll get into a groove that you never knew was possible—and likely spend less time as you create way more valuable, results-driven work. As your business grows, you might consider outsourcing content creation (an equally thrilling and scary thought, am I right?) I’ll show you how you can remain the visionary for your content as you navigate to the next level.

module

05

The Content Lab provides the exact framework for you to create one piece of content and then slice-n-dice it into 10 different promotional pieces, so you’re not creating MORE content—you’re creating with intention and rocking the strategy long after you post.

 I WANT TO CREATE WITH INTENTION!

Here’s what you’ll get inside the course:

How to plan your content so that each piece has a purpose and an end-goal (and so you’re not falling into the bottomless pit of just posting for the sake of posting)

The importance of determining the right content platforms that intersect with your passion and progress

Why your content isn’t getting seen right now

How to create content that’s captivating, activating, and points to clear next steps with your brand

10 ways to repurpose one piece of longform content into social media posts, newsletters, or other content formats so you’re not creating from scratch 100% of the time

My simple system for batchworking content and fitting more work into less time

Silly-easy ways to review your numbers and adjust your content based on the data (because numbers are the biggest truth-tellers)

My one key piece of advice to navigate to the next level of content creation

My no-nonsense, 5-part methodology for simplified and strategic content creation

(value: $1,000)

What's the cost, anyways?

Let's talk numbers, baby!

If you enroll today, you’ll get all The Content Lab goodness (a value of $1,800!) delivered straight to your inbox, including:

The exact framework for you to create one piece of content and then repurpose it into 10 different promotional pieces

(value: $575)

Templates & graphics to help you share your content on social with confidence

(value: $150)


Worksheets to guide you through the course content with clarity and ease

(value: $75)

waiting for you inside The Content Lab that you can get for the same amount you might spend on a cute coat from Anthropologie.

While it would be way more fun to sit down with you one-on-one to go through this content stuff together, I’d have to charge a pretty penny to do that for everyone (and to be away from my family that much). So teaching you THIS way—with a digital framework that’s all ready for you to dive into when you’re ready—

That’s $1,800-worth of business-growing education

lets me keep the price manageable.
(Like, really manageable.)

Get the facts

Q:  Right now is a busy time for me, I’m worried I won’t have time! Do I need to follow week by week or can I go at my own pace?

Don’t stress one bit. This whole course is entirely go-at-your-own-pace and once you’re enrolled, you can start whenever you want. Why? Because I want you to take your time, to implement as you learn, to listen and re-listen as many times as you need! You can take five days or five months! Everyone’s journey through The Content Lab will look a little different and that’s the beauty of it.

Q:  Tell me more...what is your course about?

The Content Lab is my content creation masterclass centered around a solution to the fact that a lot of people spend about 90% of our “content making” time creating something beautiful only for about 6% of our audience to see it… if that! This is my solution to creating content with purpose, intention, and clarity (rather than just upping your quantity) and having a replicable plan that attracts real subscribers, sales, and students. 

Q:   I’m a ____fill in the blank____ , will this work for me?

Here’s the good news, this course is for anyone who wants to create content with purpose, intention and clarity -- regardless of the topic or subject matter, and no matter what your business or niche is! If you're needing a step-by-step walk through of the entire process from planning all the way to promoting, The Content Lab will cover it for you. Beginners (both in creating content and taking an online course!) are totally welcome. 

Q:  My time is limited, how much time will I need to set aside each week for the content?

If you’re juggling enough responsibilities already and you’re wondering where The Content Lab can fit in your schedule, I have great news: the coursework can flex to fit your life! I know some people like to take it one bite at a time perhaps with their morning coffee, but sometimes it’s easier to carve out a couple of afternoons and power-through! I’m a big fan of creating a course that can be flexibly approached no matter what someones time budget is. The video work itself is only about 2 hours, so beyond that, it’s up to you to decide how fast or slow you’d like to work through the content! It can be boiled down to a weekend or a day, or stretched out to a couple weeks. Up to you! 

Q:  What if it’s actually my ‘content making skills’ holding me back? Can I really become a great ‘content creator’ for my business?

I’ve been on the internet long enough to know this: it’s not just the shiniest, prettiest, more graphically gorgeous content that moves the needle. You don’t need to feel like you’re already a pro in order to start creating content with a much clearer purpose. In fact, I’ll show you how it’s so much less about worrying if your content is ‘good enough’ and far more about your content sharing system. And The Content Lab is my proven system that I’m handing over to YOU! 

Q:  How long will I have access to the content? Will the course expire?

This course is a lifetime course! So what does that mean for you? I want you to always have this content, so if you join now, it’s yours forever. I am constantly tweaking, adding to it, and recording new content so once you’re in, you’re in for everything that’s waiting for you now (and anything that’s coming soon!)

I’ve taken the course and it’s amazing!!! It’s everything I needed to feel organized in my content strategy. It guided me into what I should be focusing my time and energy on to see results. The length of the course is so perfect! Thank you Jenna Kutcher and team!

“It’s everything I needed to feel organized in my content strategy.”

LAUREN CHIVERS-KRUMMEL 

“This is legit one of the top courses I have EVER purchased and completed.”

Like, EVER. And I take a lot of courses with Amy and Stu, and Marie and Jasmine. The Content Lab is the BEST! Made such an incredible difference in my biz and my ability to get my podcast and blog post out weekly. THANK YOU! 

ERICA PYLE

EVERYONE should be picking this up!”

I LOVE The Content Lab! I just listened to all of the modules (ok…I *might* have finished The Pinterest Lab and then went on for a full-out JK bundle with The Content Lab…) and it’s GOLD. 50% off? Damn girl, EVERYONE should be picking this up!

LUCY KELLY

“The Content Lab majorly removed the overwhelm for me.”

I just finished this up a few weeks ago and am now implementing and can’t recommend it enough! Seeing how the content is repurposed in various ways makes it feel so fresh, even a month later! And now I have it all set to swap out the images, videos, captions and such, so it feels super simple. Don’t hesitate friends...it’s worth every penny! 

JANELLE MARION

“I just wanted some guidelines, tips, and formula and you served it up to me!”

I have been asking for over a year…”is there a formula to follow for blogging, social media content writing, etc…" I hated content writing because it took SO long and I had no confidence in my writing. I just watched all the modules and took massive notes and I’m so ready to do the thing now! THANK YOU!!!

EMILY BENITO

“There are golden nuggets everywhere!”

Jenna, you are inspiring!!! I have done your Content Lab, and it is sooooooo brilliant that I go back again and again to lessons to listen to them. Your structure, pro-tips and down to earth way to explain things has made a real difference in my blog. I know how to approach every blog and what I should always keep in mind to get my readers wanting more! Even better, how to make them live well beyond the first week of publishing! Superb! The comments I am getting to my blog prove your method works!

ISABEL TALENS

The JK Spin Promise

TAKE 30 DAYS TO MAXIMIZE YOUR CONTENT.

And if you’re not on your way to hopping off the content-creation hamster wheel?

Then have no fear – you’re completely free to change your mind.

The best part about The Content Lab? No matter what kind of payment plan you choose, I want you to know you can cancel if this isn’t working for you – we’ll chalk it up to a “well, we gave it the ol’ college try!”

If for whatever reason, you’re not any closer to feeling like The Content Lab is answering all your questions once you install my system, simply email Stephanie at support@jennakutcher.com within 30 days of purchase and we’ll get you set. 

READ MORE ON THAT 100% MONEY BACK GUARANTEE HERE! →

30 Day
Money Back Guarantee


30 Day
 Guarantee


It doesn't have to be an endless cycle. 

Turn your content into high-quality pieces that stand the test of time. 

Your content doesn’t have to live and die with one promotional share. You’re ready to have a better way to plan, prepare, post, and re-purpose your content in an easier way — asap!

Yep, I'm ready to END that cycle (and give my content a whole new life!)

UH, YES PLEASE!

I’m a Midwestern mama, number-crunching data lover, marketing-obsessed educator, and content-cranking machine who’s spent years in the weeds of refining a process that works when it comes to creating compelling content that converts—and doesn’t burn you out along the way.

(Trust me, I’ve been there, and I don’t want you to get there.)

I host a top-rated business podcast, teach business owners how to build independent wealth, and my story involves taking a $300 Craigslist camera and using it to build a 7-figure empire. As a “media company,” Team JK is cranking out an enormous amount of content on a weekly basis, from two podcast episodes, blog posts, multiple emails, ‘grams, and FB + LinkedIn posts.

I mean, when we write down all the things we’re hitting “publish” on, it’s frankly enough to make my eyes cross.

But I wasn’t always a media company, and I didn’t always have a team.



Hi! I'm

Jenna

kutcher

In fact, over the last 9 years I’ve published over 1,600 blog posts, 4,900+ Instagram posts, and more, and I realized along the way that the content that MATTERED—

The content that moved the needle, drove results, and pushed me toward a concrete goal

-that content was always attached to a deeper purpose and was created with a plan.

I’m here to show you that plan and how wildly simple it can be when you begin fitting it into your current content process. In fact, I’m determined to flip your approach, save you from the hours of content creation, and get you focusing on repurposing and re-sharing existing content—GOOD content that deserves to be seen weeks, months, and even years after it’s been published.

Loyal, happy, obsessed followers turned clients, who happily invest in your business?

An audience that is anxiously awaiting every post, every announcement, and every offering?

Sales driven through authentic, intentional posts that take the scammy salesman pitch and turn it on its head.

Creating a voice so recognizable, people will be able to spot your words and work from a mile away.

Can you imagine...

...THEN KEEP READING

Are you ready?

Last Updated January 25th 2023

We want you to be satisfied with your purchase and offer a 30-day money-back guarantee  refund period for purchases of particular courses from Our Offerings.

In the event that you decide your purchase was not the right decision for you or your business, within 30 days of enrollment, contact our support team at support@jennakutcher.com and let us know you’d like a refund by the 30th day at 11:59 CST.

We will NOT provide refunds more than 30 days following the date of purchase. After day 30, all payments are non-refundable and you are responsible for full payment of the fees for the program regardless if you complete the program.

Please note: If you opted for a payment plan and you do not request a refund within 30 days, you are required by law to complete the remaining payments of your payment plan.

If you have any questions or concerns, please let us know by contacting our support team directly. The support desk can be reached at: support@jennakutcher.com!

Terms & Conditions

Last Updated May 1st 2022

We at Jenna Kutcher, LLC respect Your privacy. This Privacy Policy is designed to explain how We collect, use, share, and protect the personal information You provide to Us when You access Our website, purchase Our goods or services, or engage with Us on social media, as well as Your own rights to the information We collect.

Please read this Privacy Policy carefully. We will alert You to any changes to this Policy by changing the “last updated” date at the top of this Policy. Any changes become effective immediately upon publication on Our website, and You waive specific notice of any changes to the Policy by continuing to use and access Our site(s). We encourage You to review this Privacy Policy periodically, when You use Our website for any purpose or engage with Us on social media. You are deemed to have accepted any changes to any revised Privacy Policy by Your continued use of Our website after the revised Privacy Policy is posted.

INFORMATION THAT WE COLLECT

We collect a variety of information from You when You visit Our website, make purchases, or interact with Us on social media. By accepting this Privacy Policy, You are specifically consenting to Our collection of the data described below, to Our use of the data, to the processing of this data, and to Our sharing of the data with third-party processors as needed for Our legitimate business interests. The information We collect may include:

PERSONAL DATA
Personal Data is information that can be used to identify You specifically, including Your name, shipping address, email address, telephone number, or demographic information like Your age, gender, or hometown. You consent to giving Us this information by providing it to Us voluntarily on Our website or any mobile application. You provide some of this information when You register with or make purchases from Our website. You may also provide this information by participating in various activities associated with Our site, including responding to blogs, contacting Us with questions, or participating in group training. Your decision to disclose this data is entirely voluntary. You are under no obligation to provide this information, but Your refusal may prevent You from accessing certain benefits from Our website or from making purchases.

DERIVATIVE DATA
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FINANCIAL DATA
Financial data is data that is related to Your payment method, such as credit card or bank transfer details. We collect financial data in order to allow You to purchase, order, return, or exchange products or services from Our website and any related mobile apps. We store limited financial data. Most financial data is transferred to Our payment processor, SamCart, PayPal, or Stripe, and you should review these processors’ Privacy Policy to determine how they use, disclose, and protect your financial data. As a courtesy, SamCart’s Privacy Policy can be found , PayPal’s Privacy Policy can be found , and Stripes Privacy Policy can be found 

SOCIAL NETWORKING DATA
We may access personal information from social networking sites and apps, including Facebook, Instagram, LinkedIn, Twitter, Snapchat, or other social networking sites or apps not named specifically here, which may include Your name, Your social network username, location, email address, age, gender, profile picture, and any other public information. If You do not want Us to access this information, please go to the specific social networking site and change Your privacy settings.

MOBILE DEVICE DATA
If You use Our website via a mobile device or app, We may collect information about Your mobile device, including device ID, model and manufacturer, and location information.

OTHER DATA
On occasion, You may give Us additional data in order to enter into a contest or giveaway or to participate in a survey. You will be prompted for this information and it will be clear that You are offering this kind of information in exchange for an entry into such a contest or giveaway.

HOW WE USE YOUR INFORMATION
Your information allows Us to offer You certain products and services, including the use of Our website, to fulfill Our obligations to You, to customize Your interaction with Our company and Our website, and to allow Us to suggest other products and services We think might interest You. We generally store Your data and transmit it to a third party for processing. However, to the extent We process Your data, We do so to serve Our legitimate business interests (such as providing You with the opportunity to purchase Our goods or services and interact with Our website or mobile app).

Specifically, We may use the information and data described above to:

1. Create and administer Your account; and
2. Deliver any products or services purchased by You to You; and
3. Correspond with You; and
4. Process payments or refunds; and
5. Contact You about new offerings that We think You will be interested in; and
6. Interact with You via social media; and
7. Send You a newsletter or other updates about Our company or website; and
8. Deliver targeted advertising; and
9. Request feedback from You; and
10. Notify You of updates to Our product and service offerings; and
11. Resolve disputes and troubleshoot any problems; and
12. Administer contests or giveaways; and
13. Generate a profile that is personalized to You, so that future interactions with Our website will be more personal; and
14. Compile anonymous statistical data for Our own use or for a third party’s use; and
15. Assist law enforcement as necessary; and
16. Prevent fraudulent activity on Our website or mobile app; and
17. Analyze trends to improve Our website and offerings.

GROUNDS FOR USING AND PROCESSING YOUR DATA
The information We collect and store is used primarily to allow Us to offer goods and services for sale. In addition, Jenna Kutcher, LLC may collect, use, and process Your information based on the following grounds:

LEGITIMATE BUSINESS INTERESTS
We may use and process Your data for Our legitimate business interests, which include, among other things, communicating with You, improving Our goods or services, improving Our website, and providing You with the information or products that You have requested.

Performance of a Contract: We may use and process Your information to enter into a contract with You and to perform Our contractual obligations to You.

Consent: We may use Your data, or permit selected third parties to use Your data, based on Your consent to Our use and sharing of that data. You may withdraw Your consent at any time, but doing so may affect Your ability to use Our website or other offerings.

As required by law: We may also use or process Your data as required for Us to comply with legal obligations.

WHY WE DISCLOSE YOUR INFORMATION
We may share Your information with third parties in certain situations. In particular, We may share Your data with third-party processors as needed to serve Our legitimate business interests, which include administration of Our website, administration of Your account, entering into contracts with You, communicating with You, taking orders for goods or services, delivering Our goods and services, identifying trends, protecting the security of Our company and website, and marketing additional goods and services to You. The legal basis for Our disclosure of Your data is both Your Consent to this Privacy Policy and Our own right to protect and promote Our legitimate business interests.

The following are specific reasons why We may share Your information:

Third Party Processing: We may disclose Your information to third parties who assist Us with various tasks, including payment processing, hosting services, email delivery, communications, and customer service. We may not always disclose these third-party processors if not required by law. We do not authorize them to use or disclose Your personal information except in connection with providing Our company with their services.

By Law: We may share Your data as required by law or to respond to legal process, including a subpoena, or as necessary to protect the rights, property, and safety of others. This includes sharing information with other parties to prevent or address fraud and to avoid credit risks.

To Protect Our Company: We may use Your information to protect Our company, including to investigate and remedy any violations of Our rights or policies. We may also disclose Your information as reasonably necessary to acquire and maintain insurance coverage, manage risks, obtain financial or legal advice, or to exercise or defend against legal claims.

Business Transfers: In the unlikely event Our company engages in a merger, acquisition, bankruptcy proceedings, dissolution, reorganization, or similar transaction or proceeding, We may transfer or share Your data as part of that proceeding. In such transitions, customer information is one of the business assets that is acquired by a third party. You acknowledge that such business transfers may occur and that Your personal information can continue to be stored, used, or processed as otherwise set forth in this privacy policy.

Third-Party Marketing: We may disclose Your information to certain third parties as listed on our website for the purpose of enabling them to contact You so that they can offer You relevant goods and services.

Advertisers: We may use third-party advertising companies to run and manage Our ads, such as Southern Sass Group, LLC DBA System Envy on Facebook, Instagram and Pinterest to produce ads that appear when You visit Our website or mobile app. These companies may use information about Your visit to Our website and other websites that are contained in web cookies (as described below) to offer You personalized advertisements about goods and services that might interest You. We cannot control the activities of such other advertisers or web sites. You should consult the respective Privacy Policies of these third-party advertisers for more detailed information on their practices as well as for instructions about how to opt-out of certain practices.

Please note that, at this time, We do not recognize automated browser signals regarding tracking systems, which may include “do not track” instructions.

Other Third Parties: We may share information with advertisers, Our investors, or other third parties for the purpose of conducting general business analysis. If We do so, We will make reasonable efforts to inform You if required by law.

Interaction With Others: If You interact with others on Our website or mobile app, such as participating in a group chat or a group online course, other users may have access to some of Your data, including Your name, profile picture, and Your history of interaction with Our website, such as prior comments or posts.

Online Postings: When You post online, Your posts may be viewed by others, and We may distribute Your comments outside the website.

External Links: Our website may include hyperlinks to other websites not controlled by Us. We suggest You exercise caution when clicking on a hyperlink. Although We use reasonable care in including a hyperlink on Our own web page, We do not regularly monitor the websites of these third parties, are not responsible for any damage or consequences You suffer by using these hyperlinks. We are not bound by the Privacy Policies of any third-party website that You access by a hyperlink, nor are they bound by ours. We encourage You to read the Policies of those third-party websites before interacting with them or making purchases. They may collect different information and by different methods than We do.

Other Purposes: We may disclose Your personal data as necessary to comply with any legal obligation or to protect Your interests, or the vital interests of others or Our company.

TRACKING TECHNOLOGIES

Log Files: Like many other websites, We make use of log files. These files merely log visitors to the site – usually a standard procedure for hosting companies and a part of hosting services’ analytics. The information inside the log files includes internet protocol (IP) addresses, browser type, Internet Service Provider (ISP), date/time stamp, referring/exit pages, and possibly the number of clicks. This information is used to analyze trends, administer the site, track user’s movement around the site, and gather demographic information. IP addresses and other such information are not linked to any information that is personally identifiable.

Cookies: We also use cookies — small text files sent to Us by Your computer — and web beacons to store certain information. We may use cookies to authenticate Your identity, to determine if You are logged onto Our website, for personalization, for security, for targeted advertising, or for analysis of the performance of Our website and services. For example, cookies allow Us to recommend blog posts to You based on what You have read on Our site in the past. We use cookies that are not specific to Your account but unique enough to allow Us to analyze general trends and use, and to customize Your interaction with Our website. This information helps Us to understand the use of Our site and to improve Our website and service offerings.

We may use any or all of the following types of cookies:

Essential Cookies: These cookies help Us run Our website and improve Your experience with Our website. These cookies may allow content to load more quickly or allow You to access “members only” or repeat-users sections of Our website.

Functionality Cookies: These cookies allow Us to remember Your preferences from earlier visits to Our website, including login information, so that You do not have to input the same information multiple times.

Social Media Cookies: These cookies allow Us to record when You have engaged with a social media tool while visiting Our website. For example, We may record that You have “liked” a certain aspect of Our website. The social media application may also share data with Us that You have allowed it to share. If You wish to change Your social media sharing settings, please visit the privacy settings of the social media network.

Advertising Cookies: We may work with third-party advertising partners who collect information about Your browsing habits on Our website in order to later display a relevant ad about Our services when You are on a third-party site such as a social media platform. These cookies may also allow Us to access Your location.

In addition, when You first encounter Our website, You will be asked to “consent to cookies.” If You wish to disable cookies, You may do so through Your individual browser options. However, this may affect Your ability to use or make purchases from Our website. More detailed information about cookie management with specific web browsers can be found at the browsers’ respective websites. More information about cookies can be found at What Are Cookies? By continuing to use Our website and not disabling cookies on Your browser, You are consenting to Our use of cookies in accordance with the terms of this policy.

In addition, We may use third-party software to post advertisements on Our website or mobile application, to oversee marketing or email campaigns, or manage other company initiatives. These third-party softwares may use cookies or similar tracking technology. We have no control over these third parties or their use of cookies. For more information on opting out of interest-based ads, visit the Network Advertising Initiative Opt-Out Tool or Digital Advertising Alliance Opt-Out Tool.

Pixel Tags: We may use a pixel tag, which is a small graphic file that allows Us to monitor the use of Our website and provide Us with information regarding Your interaction with the website. These tags may collect the IP address from the device You are using, and the browser type. Pixel tags are also used by Our third-party partners to collect information when You visit Our website, and We may use this information to display targeted advertisements.

Email Confirmations: We may receive email confirmations when You open an email from Us. This allows Us to determine if users are responding favorably to Our email communications and to improve those communications.

Other Technologies: Other data technologies may be used that collect comparable information for security, fraud detection, and similar purposes, to give Us information about Your use of Our website, and to greater improve Our website and service offerings to You.

WEBSITE ANALYTICS
We may partner with third-party analytic companies, including Google Analytics and Shopify Analytics. The analytic companies may also use cookies (described above) or other tracking technologies to analyze visitors’ use of Our website or mobile app to determine the popularity of the content, and better understand online activity. We do not transfer personal information to these third-party vendors. However, in order to access Our website, You must consent to the collection and use of Your information by these third-party analytic companies. You should review their Privacy Policy and contact them directly if You have questions. If You do not want any information to be collected and used by tracking technologies, visit the Network Advertising Initiative Opt-Out Tool or Digital Advertising Alliance Opt-Out Tool.

Google Analytics: You can opt-out of having Your activity on Our website made available to Google Analytics by installing the Google Analytics opt-out browser add-on. This add-on prevents Google Analytics from retrieving information about Your visits to Our website. For more information about Google’s Privacy Policy, please visit: https://policies.google.com/privacy.

Facebook: You can opt-out of Facebook’s interest-based ads by visiting: www.facebook.com/help/

You can learn more about Facebook’s Privacy Policy at: 
www.facebook.com/full_data_use_policy.

PROCESSING YOUR INFORMATION
For the most part, We do not process Your information in-house, but give it to third-party processors for processing. For example, when PayPal takes Your payment information, they are a third-party processor. They process Your payment and remit the funds to Us. So in many instances, it will be necessary for Us to transmit Your information to a third-party processor, as We do not have the capability to perform these functions. More detail on third-party processing is detailed below.

However, We may, from time to time, process Your data internally. The legal basis for this processing is both Your consent to the processing, Our need to conduct Our legitimate business interests, and to comply with legal obligations. Our purposes in processing this information, if We do, is to administer, maintain, and improve Our website and offerings, to enter into contracts with You, to fulfill the terms of those contracts, to keep records of Our transactions and interactions, to be able to provide You with goods and services, to comply with Our legal obligations, to obtain professional advice, and to protect the rights and interests of Our company, Our customers (including You), and any third parties. We may process the following data:

1. Data associated with Your account, such as Your name, address, email address, and payment information.

2. Data about Your usage of Our website, such as Your IP address, geographical information, and how long You accessed Our website and what You viewed.

3. Data related to Your personal profile, such as Your name, address, profile picture, interests and hobbies, or employment details.

4. Data that You provide Us in the course of using Our services.

5. Data that You post on Our website, such as comments or responses to blogs.

6. Data that You submit to Us when You make an inquiry regarding Our website or offerings.

7. Data related to Your transactions with Us, including Your purchase of Our goods or services. This information may include contact details and payment information.

8. Data that You provide to Us when You subscribe to Our emails or newsletters, including Your email address and contact information.

9. Data that You submit to Us via correspondence, such as when You email Us with questions.

10. Any other data identified in this policy, for the purpose of complying with Our legal obligations, or to protect the vital interests of You or any other natural person.

INTERNATIONAL DATA
Our website is hosted by servers located in the U.S therefore, if You reside outside the U.S, some of Your data will be transferred internationally to and stored on those servers. In addition, We may use third-party processors (including payment processors) and subcontractors located in the U.S. We use all reasonable methods to protect the safety of Your data during transfer, including hosting Our website on reputable servers and engaging reputable third-party processors. By using this site and providing Us with information, You consent to this transfer, processing, and storage of Your information in the U.S. Note that the privacy laws in the U.S may not be as strict as those in other countries. Please be aware that:
● We may transfer data that We collect to locations outside of Our headquarters for processing or storing, and the data may be processed by Our staff or by third-party processors. For example, We may engage third parties to fulfill orders. By submitting Your personal data, You agree to this transfer, storing, and processing. We take all reasonable steps to make sure Your data is treated securely and in conformity with this Privacy Policy.
● Data that is provided to Us is stored on secure servers. Payment information and other sensitive data will be encrypted to ensure its safety.
● The transmission of data via the internet is never completely secure, and We cannot guarantee the security of data that is sent to Us electronically. Your transmission of data to Us is at Your own risk.
● Where data that You have transmitted to Us is password protected, You are responsible for keeping the password confidential. You are exclusively responsible for any breaches of Your data that results from Your own disclosure of or failure to protect Your password.

We use website hosting servers/third-party processors/subcontractors located in Canada which has received an Adequacy Determination from the European Commission, meaning that the European Commission has determined that appropriate safeguards are in place to protect data once it is transferred to that country.

DATA RETENTION
We retain personal data as long as it is needed to to conduct Our legitimate business purposes or to comply with Our legal obligations, or until You ask Us to delete Your data. For example, We will retain certain personal information indefinitely for the purposes of maintaining Your account, unless and until You delete Your account. Data that We gather for a specific and particular purpose, such as assisting law enforcement or analyzing trends, will be kept for no longer than is necessary for that particular purpose. Data that is no longer needed by Us for any of the purposes listed above will be permanently deleted.

We will honor Your request to delete Your data, as described more fully below, unless We are required by law to retain access to the data. However, note that We cannot control the retention policies of third parties. If You wish to have any third parties, including those to whom We’ve transmitted Your data, delete that data, You will need to contact those third parties directly. You may request from Us a list of all third parties to whom We have transmitted Your data.

We may retain usage data (that is, data that is gathered by Our company or third-party analytics companies for the purpose of analyzing the use of Our website) as needed for internal analysis purposes. This type of data is usually retained for a shorter period of time than personal data, unless the data is necessary to improve the security or functionality of Our website or offerings, or We are legally obligated to retain the data for a longer period of time.

SECURITY OF YOUR INFORMATION
We take all reasonable steps to protect Your personal data and keep Your information secure. We use recognized online secure payment systems and implement generally accepted standards of security to protect against personal data loss or misuse. However, no security measure is foolproof, and no method of data transmission can be guaranteed against interception or misuse. We cannot guarantee complete security of any information You transmit to Us.

By consent to this Privacy Policy, You acknowledge that Your personal data may be available, via the internet, around the world. We cannot prevent the use or misuse of Your data by other parties.

We will notify You promptly of any known breach of Our security systems or Your data which might expose You to serious risk.

CHILDREN
This website or mobile app is not designed for use by children under age the applicable age of consent in Your country, and We do not knowingly solicit personal data from anyone under the applicable age of consent in Your country . If You are under the applicable age of consent in Your country , do not access or use Our website or related products or services. If You become aware that We have collected data of anyone under the applicable age of consent in Your country , please contact Us so that We may delete that data.

SENSITIVE DATA
We request that You do not submit any sensitive data to Us, via public postings, email correspondence with Us, or any other method, including social security number, health data, genetic data, or information related to Your ethnic origin, religious beliefs, or criminal history. If You do send Us this information, then by doing so You are consenting to Our use, storage, and processing of this information in accordance with this privacy policy.

YOUR RIGHTS
You have certain rights with respect to Your personal data, as outlined below. Note that We may charge You a reasonable fee for actions that You ask Us to take with respect to Your data. In addition, We reserve the right to request that You provide Us with evidence of Your identity before We take any action with respect to the exercise of Your data rights. Further, Your rights may be restricted or nullified to the extent they conflict with Our compelling business interests, the public interest, or the law.

UPDATE ACCOUNT INFORMATION
You have the right to update or change any information You have provided to Us. To update or delete Your information, please contact Us at support@jennakutcher.com.

CONFIRM PERSONAL DATA AND ITS USE
You have the right to request that We confirm what data We hold about You, and for what purposes. You also have the right to confirmation of whether We process Your data or deliver Your data to third-party processors, and for what purposes. We will supply You with copies of Your personal data unless doing so would affect the rights and freedoms of others.

Change Consent: You have the right to change Your consent to Our use of Your information. In such cases, We may require You to delete Your account with Us, as described above, and You may not have full access to Our website.

Request a Copy of Data: You have the right to request a digital copy of the data that We hold about You. Your first request for a copy of Your personal data will be provided free of charge; subsequent requests will incur a reasonable fee.

Transfer Your Data: You have the right to request that We gather and transfer Your data to another controller, in a commonly used and machine readable format, unless doing so would cause Us an undue burden.

Delete All Data: You have the right to request that We delete all data that We hold about You, and We must delete such data without undue delay. There are exceptions to this right, such as when keeping Your data is required by law, is necessary to exercise the right of freedom of expression and information, is required for compliance with a legal obligation, or is necessary for the exercise or defense of legal claims. Such a request may result in a termination of Your account with Us and You may have limited or no use of Our website.

Emails and Communications: You may opt out of receiving future email correspondence from Us by checking the appropriate box when You register for the account or make a purchase. You may change Your communication settings by contacting Us at support@jennakutcher.com.

Marketing Communications: You may opt out of receiving any third-party marketing communications or having Your personal information used for marketing purposes. You may do this by contacting Us at support@jennakutcher.com.

Processing: You may, in some circumstances, restrict the processing of Your data, such as when You contest the accuracy of Your data or when You have objected to processing, pending the verification of that objection. When processing has been restricted, We will continue to store Your data but will not pass it on to third-party processors without Your consent, or as necessary to comply with legal obligations or protect Your rights or those of others or Our company. In addition, You may opt out of any processing of Your data altogether. Note, however that doing so may result in the termination of Your account and loss of access to Our website.

Complaints: If You are an EU resident, You have the right to complain to a supervising authority if You believe We are misusing Your data or have violated any of Your rights under this Privacy Policy or applicable law. You may do so in the EU member state in which You reside or have Your place of business or in which the alleged infringement took place. If You are located outside the EU, You may have rights under privacy laws in the jurisdiction where You live.

CALIFORNIA PRIVACY RIGHTS
The State of California has established its own unique regulations that apply to California residents.

As of its effective date of January 1, 2020 We are also compliant with the California Consumer Privacy Act Of 2018, Cal. Civ. Code §§ 1798.100 Et Seq. (CCPA).

Any California resident may request, free of charge, the personal information We have collected or stored about themselves or about a member of their household. For security purposes, We reserve the right to ask for verification of Your identity and proof of your California residency at the time of your request.

Any California resident has a right to request the personal data We have collected, or request deletion of the personal data We have collected, including but not limited to:

● Any personally identifying information, such as a real name, alias(es), mailing or resident address, IP address, email address, account name, biometrics, or any other data that could uniquely identify a California resident; and
● Commercial information, including products or services purchased, obtained, or considered, search history, interactions with Our website, or any other purchasing or browsing history of Our site and/or offer(s); and
● Site comments made publicly or privately; and
● Geolocation data; and
● Professional or employment-related information; and
● Education information.

We reserve the right to collect any of the above data on California residents and their households.

We do not plan on selling your data. Regardless, any California resident can email us at support@jennakutcher.com to explicitly request to opt-out of any such sale of data.

California residents also have the option to request a full deletion of their account and any data We have collected and associated with them.

We agree to comply with any data request or deletion made pursuant to the CCPA in a reasonable timeframe, during normal business hours and excluding holidays or Our pre-scheduled time off.

NEWSLETTER PRIVACY
We offer the opportunity for You to volunteer certain information to Us that is used for email and marketing purposes. This information includes, but is not limited to, Your name and email. You will have an opportunity to unsubscribe from any future communications via email, but We reserve the right to maintain a database of past email subscribers. We reserve the right to use this information as reasonably necessary in Our business and as provided by law. Your information will be shared with reasonably necessary parties for the ordinary course of conducting Our business, such as through Facebook ads or Google Pay Per Click marketing campaigns.
 

Privacy Policy